Country Brand Index (CBI) survey – 2009 Rankings

27 November, 2009 in Uncategorized

2009 Ranking according to this year’s Country Brand Index (CBI) survey done by FutureBrand, an international brand consultancy.

Best Country Brand for Art & Culture
Italy, France, India, Japan, Greece

Best Country Brand for Authenticity
Japan, India, Peru, Cambodia, Bhutan

Best Country Brand for Beach
Tahiti, Bermuda, Aruba, Barbados, Bahamas

Best Country Brand for Families
Canada, Australia, United States, New Zealand, Portugal

Best Country Brand for History
Egypt, India, Peru, Israel, Italy

Best Country Brand for Resort & Lodging Options
Canada, Tahiti, Bahamas, United States, Mexico

Best Country Brand for Natural Beauty
Tahiti, Costa Rica, Canada, New Zealand, Fiji

Best Country Brand for Nightlife
Japan, United Kingdom, United States, Brazil, Thailand

Best Country Brand for Fine Dining
France, Italy, Japan, Argentina, Singapore

Best Country Brand for Outdoor Activities & Sports
Australia, New Zealand, Costa Rica, Canada, Aruba

Best Country Brand for Rest & Relaxation
Tahiti, Barbados, Aruba, Fiji, Bahamas

Best Country Brand for Safety
Canada, Germany, Japan, New Zealand, Bermuda

Best Country Brand for Shopping
Singapore, United States, Japan, UAE, United Kingdom

Best Country Brand for Value for Money
India, Mexico, Thailand, Vietnam, Bulgaria

Best Country Brand for Ease of Travel
Germany, Ireland, Canada, Singapore, Bermuda

Best Country Brand for Friendly Locals
Fiji, Ireland, Aruba, Thailand, Bermuda

Best Country Brand for Conferences
Japan, Germany, Singapore, United States, United Kingdom

Best Country Brand You Desire to Visit / Visit Again
Australia, New Zealand, Maldives, Tahiti, United States

CBI is a comprehensive study of approximately 3,000 international business and leisure travelers from nine countries. It examines how countries are branded and ranked, and identifies emerging global trends in the world’s fastest growing economic sector – travel and tourism, which accounted for US$944 billion in international tourism receipts in 2008.

http://www.futurebrand.com/news/press-releases/united-states-claims-1-spot-for-first-time-as-worlds-top-country-brand/

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